The best Lollapalooza press release ever

This one sorta says everything about Walmart by the Lake, doesn't it?

July 16, 2014

FOR IMMEDIATE RELEASE, July 15, 2014

INTRODUCING THE STAND UP ™

Lolla Ladies Can Now Stand Up to Disgusting Port-A-Potties

 

(San Francisco, CA) Growing up with three older brothers in Chicago’s Lincoln Park, Stand Up Founder and “Queen Pee” Sara Grossman always felt she was an inconvenience to her family the second she needed to find a restroom during car trips. While Sara was instructed to go to the bathroom right before they left, her brothers had easy. And thus, the idea for the Stand Up trickled forth.

As the years continued, Grossman admitted to herself she just wasn’t good at peeing on the go. One disgusting toilet seat after another, her squatting game had never improved. She figured she wasn’t the only one.

“When encountering a less-than desirable peeing locale, many women opt to squat, which isn’t easy! We can feel off-balance, like we’re about to fall through the stall door, or maybe like we’re modern-arting a one of a kind pee-splatter-painting for the next unlucky hopeful sitter,” says Grossman.  “There’s just no winning when it comes to squat-peeing, which is why I invented the Stand Up ; I believe women can have a hygienic and dignified peeing experience if they so choose.”    

 
The Stand Up™ is a peeing accessory—Grossman stresses it is not a device (devices are utilitarian instruments; accessories are expressions of choice [and fun!])—that women can use to keep their distance from the mess, anytime, anywhere. Cue Lollapalooza. As concert-goers know, nothing compares to the nastiness of a public toilet at a summer outdoor music festival.

The Stand Up is the perfect solution: a disposable, biodegradable, clutch-purse-fittable, pocket-slippable peeing accessory. Made of neon pink, gloss-finished cardstock, The Stand Up fits right in with the cute contents of a purse, and liquids slide right off its surface. High-resolution photos available for download here (please note credit Read Me).

The Stand Up is available for purchase at www.the-stand-up.comStand Ups are packaged in convenient, ready-to-“go” sizes: The Purse Pack ($6), The Festival Pack (3 Purse Packs for $16) and The Super Woman Pack (6 Purse Packs for $30). Order by July 28, 2014 to receive in time for Lollapalooza (August 1-3, 2014).

The purpose of the Stand Up is not to emulate men, but rather to give women a choice. In those moments when you’d rather not, now you can not.

About “Queen Pee” Sara Grossman

Sara grew up in Chicago and remembers to say, “Midwest the best” and “Let’s make some Illi-Noise” whenever she discusses her hometown. After 18 years spent in brutal winter, she moved to California for crop tops, organic toothpaste, and Stanford, where her mother warned her she would stay, and which statement she foolishly denied. An English major with an emphasis in creative writing, she happily typed her way through essays and short stories for her school work, while writing scripts and acting for comedy shows in her free time. 

After graduation, she made a quick comeback tour through Chicago to work in the First Lady’s department on the Obama for America 2012 Campaign, where she wrote briefs 99% of days, and drove in her motorcade one day. Now, she resides in San Francisco, along with every other person who underestimated the power of his or her mother’s prediction that once you move to California, you stay in California. (If you like it).  (Which she did). (Does). She began working on the Stand Up in 2013, and launched in 2014.

Stand Up Specs

Folded: a triangle with a base of 4 inches and a height of 4.5 inches.

Unfolded: a kite-shape with the widest point at 4 inches and a height of 6 inches.

 

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