As we wrap up the work-week, let's look back at the big media story. Robert Feder is going to....Time Out Chicago. Time Out wins the rumor derby for the top media columnist in Chicago, after he left our little blog network. As of now, Time Out doesn't really cover media (or local media), so this will be a new day for the culture magazine. I worked with Rob for the past year on the Vocalo blogs. I learned a lot. Not necessarily about the media beat, but how to handle media columnists.
Time Out, here's what you need to know about editing Mr. Feder:
1) He doesn't like mayo on his sandwiches. I once witnessed him throw a filing cabinet into Lake Michigan (from our offices) because his 'wreck on wheat' had too much mayo. Worst part, that cabinet was filled with lost episodes of "Whadya Know."
2) Keep an extra fedora in your desk drawer. When he comes down to the offices, he likes it to be all "newspaper." Fedoras, cigars, newsprint, ticker tape, etc. Keep a bottle of whiskey on hand. Think Don Draper meets Mike Royko with a little of your drunk uncle.
3) He hates NSFW slideshows.