Tonight's reunion of legendary news anchors Bill Kurtis and Walter Jacobson at 10 p.m. could well deliver the biggest audience ratings WBBM-Channel 2 has seen in years.
In fact, a large enough Nielsen number would move the CBS-owned station ahead of NBC-owned WMAQ-Channel 5 among viewers between the ages of 25 and 54, the demographic most prized by advertisers. (Both stations trail ABC-owned WLS-Channel 7.)‚ But even if that happens, Bruno Cohen, president and general manager of Channel 2, insists there's no future role in mind for Bill & Walter. "It's one night only," he said. "That's all there is to it."