A rise in auto show attendance could be good sign for industry

January 25, 2011

Kate Davidson and Changing Gears

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The numbers are in, and for the second year in a row attendance rose at the North American International Auto Show.

That's not just good news for Detroit. It could also be good news for Chicago. That city's auto show kicks off in two weeks. Its organizers say they're encouraged by the figures out of Detroit where 735,000 people attended this year's show. That's about 20,000 more than last year.

It's not a huge increase, but it is a change from years of steady decline.

"Kind of like whether you're Army, Navy, Air Force or Marines--everybody's playing on the same team," Paul Brian said.

Paul Brian works with the Chicago Auto Show which attracts a lot more people than Detroit.

But regional rivalries aside, Brian said, "If it's good for the Detroit show, it's good for Chicago, and New York, and LA, and it's good for the industry."

After all, buzz is buzz.