Your NPR news source

StreetWise Changes Could Mean Extra Profits

SHARE StreetWise Changes Could Mean Extra Profits

Chicago’s StreetWise newspaper is upping its suggested cover price. That’ll mean a significant raise for the paper’s vendors, many of whom are homeless.

Since its launch 16 years ago, StreetWise has always sold for a dollar. Publisher Michael Speer says that means a profit of 65 cents per paper for Streetwise vendors, many of whom are homeless.

SPEER: While all the cost of living has gone up around us, these individuals have never had an increase in the amount that they’re making on the paper.

But soon they will, assuming they can sell as many papers. Streetwise is doubling its cover price, a move that will also double the profit for vendors. For the extra money, readers will get a glossier publication, with more content. The new Streetwise goes on sale mid-next week.

I’m Sam Hudzik, Chicago Public Radio.

The Latest