Ted Cruz Campaign Takes Voter Micro-Targeting To Next Level

Ted Cruz Campaign Takes Voter Micro-Targeting To Next Level

WBEZ brings you fact-based news and information. Sign up for our newsletters to stay up to date on the stories that matter.

Ted Cruz’s campaign is taking micro-targeting one step further by investing significant resources and money into learning about voters’ personality traits and behavior.

Copyright 2016 NPR. To see more, visit NPR.