Battling Drug Costs Becomes a Bipartisan Campaign Goal

Battling Drug Costs Becomes a Bipartisan Campaign Goal
Prescription medication is pictured on May 15, 2014 in Auckland, New Zealand. Phil Walter/Getty Images
Battling Drug Costs Becomes a Bipartisan Campaign Goal
Prescription medication is pictured on May 15, 2014 in Auckland, New Zealand. Phil Walter/Getty Images

Battling Drug Costs Becomes a Bipartisan Campaign Goal

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The presidential candidates – Republican and Democrat alike – are vowing to take on skyrocketing drug prices.

The candidates’ comments come as the industry’s largest trade group, Pharmaceutical Research and Manufacturers of America (PhRMA) is redoubling its efforts to improve its reputation, in print and in social media.

How likely are Americans to see falling drug prices? Julie Rovner of Kaiser Health News discusses the issue with Here & Now’s Jeremy Hobson.

Read Julie Rovner’s op-ed, “Candidates’ plans for drug prices may miss the mark”