The Adult Diaper Market Is Growing Fast | WBEZ
Skip to main content

Here and Now

The Adult Diaper Market Is Growing Fast

The adult diaper market is booming. It could surpass the baby diaper market in the U.S. within a decade, according to Bloomberg. That’s due in part to an aging population – but also thanks to new marketing and product design from companies like Proctor & Gamble and Kimberly-Clark. Here & Now’s Robin Young talks with Yuri Hermida of P&G.

Guest

  • Yuri Hermida, Proctor & Gamble’s vice president and general manager of baby and feminine care in North America.
Copyright 2016 NPR. To see more, visit NPR.

Get the WBEZ App

Download the best live and on-demand public radio experience. Find out more.

CLOSE X