This is gonna sound terrible because the human suffering that’s involved in the European migrant crisis is real. But it’s also real that clothing and feeding and housing that many people is a business opportunity.

It’s an opportunity especially in Norway, a country of 5 million people that last year took in almost 32,000 refugees.

Bill Donahue writes in the new Businessweek about Hero Norway, the for profit company run by two brothers that’s making millions of dollars meeting the refugee demand.

Produced by Shana Daloria