Chicago Innovators: ShoCo Chicago highlights small businesses that give back

Chicago Innovators: ShoCo Chicago highlights small businesses that give back
A worker works at a retail store in Evanston, Ill., Friday, May 29, 2020. Nam Y. Huh / AP Photo
Chicago Innovators: ShoCo Chicago highlights small businesses that give back
A worker works at a retail store in Evanston, Ill., Friday, May 29, 2020. Nam Y. Huh / AP Photo

Chicago Innovators: ShoCo Chicago highlights small businesses that give back

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ShoCho Chicago is a new initiative that provides an online directory of small businesses that give back to the community and creates incentives for people to shop intentionally.

For the latest in our weekly series “Chicago Innovators,” Reset checks in with a public relations professional who helped start the initiative to discuss her vision to make Chicago the birthplace of the shop community movement.

GUEST: Carina Daniels, co-founder of ShoCo Chicago and president of Story & Reach Communications