

How to be a TikTok journalist people actually want to watch
Engaging TikTok users isn’t quite as simple as doing all the trending dances.
TikTok has a reputation for its seemingly bottomless well of dance trends and lip sync videos, but there are as many sides of TikTok as there are users. It has quickly become a forum for cultural conversation, and many Gen Z users even get their news from the app.
Reset hears from two fan-favorite TikTokkers about building an audience, keeping people from scrolling away, and what makes the app tick.
GUESTS: Chris Vazquez, Associate Producer on the Washington Post TikTok team
Jack Corbett, video producer for NPR’s Planet Money
More From
Reset with Sasha-Ann Simons


How to be a TikTok journalist people actually want to watch
Engaging TikTok users isn’t quite as simple as doing all the trending dances.
TikTok has a reputation for its seemingly bottomless well of dance trends and lip sync videos, but there are as many sides of TikTok as there are users. It has quickly become a forum for cultural conversation, and many Gen Z users even get their news from the app.
Reset hears from two fan-favorite TikTokkers about building an audience, keeping people from scrolling away, and what makes the app tick.
GUESTS: Chris Vazquez, Associate Producer on the Washington Post TikTok team
Jack Corbett, video producer for NPR’s Planet Money