In a classic bubble—housing for example, or tech stocks or Beanie Babies—the fun ends in a crash. Things go belly up, and people can lose a lot of money. The creators of the collectible card game Magic: The Gathering faced such a bubble. The cooler they made their cards, the more the resale value increased—and threatened to send Magic cards the way of the Beanie Baby. Today on the show: how the folks who made Magic cards came up with a plan. A plan to once and for all conquer the science of bubbles, and make a collectible toy that could live forever. For more: http://n.pr/1B6bSiR