Just Use My Data, People
Advertisements are a pain, interrupting our television programs and distracting us while we play games on our phones. They’re a necessity though, funding all the entertainment we consume. Ken Auletta joins us to discuss the current state of advertising and its uncertain, data-driven future. Auletta’s new book is Frenemies: The Epic Disruption of the Ad Business (and Everything Else).
In the Spiel, can we please just have targeted ads already?
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